Visual identity of a french association

nouveau logo geeksoft cré par charlène verrier designer

The project of the new visual identity of Geeksoft in a few words

Customer: Geeksoft
Business sector: Animation
Skills: Webdesign – Website – Logo
Brief: Logo redesign & Website creation for their new target
Indications: Keep the yellow pacman, the target, the military motifs and the playful aspect
Client method: Agile SCRUM

Webdesign identite visuelle charlene verrier
identité visuelle : Badge brodé avec refonte logo geeksoft
Logo sur T-shirt
Affiche airsoft logo refait
Logo geeksoft BGF créer par charlène en fond sur toile identité visuelle
identité visuelle Logo geeksoft BGF créer par charlène en fond sur toile
nouveau logo geeksoft cré par charlène verrier designer
Logo coller sur papier avec monsieur cagoulé
drapeau logo refonte association geeksoft par charlene verrier
identité visuelle Logo geeksoft BGF créer par charlène en fond sur toile
identité visuelle Logo geeksoft BGF créer par charlène en fond sur toile
stand geeksoft avec le logo refonte

The project in a few words

Client: Geeksoft
Sector of activity: Entertainment
Skills: Webdesign – Website – Logo
Brief: Logo redesign & Website creation for their new target group

Costumer method

1 – Customer brief
2 – Benchmark & Moodboard
3 – Study the existing situation
4 – Set up a flexible method for the concept of the new logo
5 – Set up the website creation process
Ensuring customer follow-up with regular reports (by call and/or in writing report)
6 – Validation & Delivery
7 – Train the team on how to use the website.

A strong visual identity in the image of the association

The Geeksoft is an association of airsoft and gamers. It needs a strong design with a strong character in the image of the president and its members. It has been working well for a few years now throughout the department: it now needs to open up to a wider public. This makes it easier to communicate at event fairs with a warmer visual. Under the condition of keeping the miliary motif and the pac-man, it is requested to make a redesign of the original logo and a webdesign worthy of their prowess with the trigger.